Video & Sound Production - Project 2
27 April 2024- 3 July 2024
JING KEYAO / 0370732
VSP 60104 / Video and Sound Production / Bachelor of Design (Hons) in Creative Media / Taylor's University
JING KEYAO / 0370732
VSP 60104 / Video and Sound Production / Bachelor of Design (Hons) in Creative Media / Taylor's University
Project 2: Production Shoot & TikTok
Table of Contents:
1. INSTRUCTIONS
2. ASYNCHRONOUS CLASS
3. EXERCISES
3a_Exercise 1 / PRODUCTION SHOOT
3b_Exercise 2 / TIKTOK & INSTA
4. REFLECTION
INSTRUCTIONS:
ASYNCHRONOUS CLASS
Week 6 – Color Correction VS Color Grading
Color Correction and Color Grading are two distinct stages in post-production that both shape the visual look of a video, but they serve different purposes:
- Color Correction
Purpose: Ensures consistency and natural appearance by adjusting the footage to accurate colors and balanced lighting.
Process: It involves fixing technical errors like exposure, white balance, contrast, and saturation to make the footage look more realistic or true-to-life.
Goal: Create a neutral, polished baseline from which color grading can be applied if desired.
- Color Grading
Purpose: Adds a stylized look and specific mood or tone to the video, enhancing the storytelling or atmosphere.
Process: Manipulates colors artistically to evoke particular emotions or fit a creative vision, like adding a warm or cool tint, adjusting shadows, and highlights, or even selectively enhancing certain colors.
Goal: Transform the footage into a visually unique style that contributes to the narrative.
- Color Theory：
A framework for understanding color interactions and creating pleasing combinations. It helps us choose colors that evoke specific emotions and communicate visually effective messages.
1. Color Wheel: A circular diagram of colors arranged by their chromatic relationships, originally developed by Sir Isaac Newton. The color wheel shows primary (red, yellow, blue), secondary (green, orange, purple), and tertiary colors (combinations of primary and secondary colors).
2. Color Harmony: Aesthetic combinations like complementary, analogous, and triadic schemes.
3. Color Temperature: Classifies colors as "warm" (reds, oranges, yellows) or "cool" (blues, greens, purples), which can affect mood, emotion, and spatial perception.
4. Color Contrast: How colors interact and affect perception.
Fig 2a.01_Week 6 Quiz Result
Week 7 – Mise en scène
Mise en scène is a French term meaning "placing on stage," and it refers to the arrangement and design of visual elements in a film, play, or photo to create a particular atmosphere, mood, or meaning. It includes everything that appears before the camera or audience, contributing to the storytelling and emotional impact.
The key components are:
1. Setting and Location: The physical environment where the action happens, shaping the story’s context, era, and overall feel.
2. Props and Objects: Items present in the scene or used by characters, often symbolic or significant to the plot.
3. Costume and Makeup: Wardrobe and makeup that communicate aspects of a character’s identity, personality, or state.
4. Lighting: Light and shadow to emphasize mood, direct focus, and create atmosphere.
5. Composition and Framing: The arrangement of elements within the frame or on stage, influences how relationships and power dynamics are perceived.
6. Performance and Acting: Actors' expressions, gestures, and movements add depth, subtext, and emotional resonance.
7. Color Palette: Colors used in costumes, lighting, and sets, helping to evoke emotions and highlight themes.
8. Spatial Relationships: Distances and arrangements among characters and objects, signaling intimacy, tension, or hierarchy.
Each aspect of Mise en scène works together to enhance visual storytelling and immerse the audience in the narrative world.
Fig 2a.02_Week 7 Quiz Result
EXERCISES
EXERCISE 1 / PRODUCTION SHOOT
Week 5: EEAAO Production Shoot Briefing / Preparation
- Group Members:
Producer: Nicole Yeow Zhi Ying
Director: Jing Keyao
Assist. D.: Phang Ann
D.O.P: Tristan S
Assist. Camera: Guan Yu
Lighting crew: 1.Qiu YU
2. Annisa
Art Director: Nadia Chong Wen
Location Sound: Nadia Chong Wen
Boom Operator: Zou Zi Jun
Main actors: 1. Wang ZiXuan
2. Esma
Extra: Tristan S
This is the storyboard given by Mr. Martin:
EEAAO Storyboard
Fig.3a_01_EEAAO clips
Given by Phang Ann (Assist. D.):
Fig.3a_02_Overall shooting time
Fig.3a_03&04_Overall shooting time
Fig.3a_05_props and costumes
Week 6: EEAAO Production Shoot
Shooting
As the director of the group, in order to complete the shooting better and faster, I remade a storyboard, marking the people and props needed to perform as well as the specific action details and lighting details.
Storyboard_Jing Keyao
This is the team members from my perspective. Everyone cooperated very seriously and we completed the shooting smoothly.
Fig.3a_06
Editing
Fig.3a_07
After he uploaded the video we shot, I started making the video.
First, I selected the background music for the video, because I thought the video needed to be edited based on the music, so after determining the music for the video, I confirmed the overall tone of the video.
Then, I cut and arranged the video according to the music, and then added dubbing and subtitles.
Fig.3a_08
After completing the above steps, I added some video effects and transitions to the video to make it more complete.
Fig.3a_09
This is the cover I made for the video：
Fig.3a_10_Video Cover
Final Editing:
Production shoot video_Jing Keyao
Week 7: Color Correction VS Color Grading
For this week's task, we were instructed to color-grade the clips of EEAAO that we had edited in the previous week.
Color grade your production shoot with the combination of the following:
· Teal & Orange,
· Bluish (cold),
· Greenish (cold),
· Brownish (warm),
· Desaturation, 50%-70%,
· B & W, High Contrast.
Fig.3a_11_Process in CapCut
FINAL SHOOT VIDEO_Jing Keyao
EXERCISE 2 / TIKTOK & INSTA
I think I have two different personalities when I study and when I have fun, because when I study I don’t like to be disturbed or go out to socialize, but when I have fun I want to go out and have fun every day, and then do all kinds of entertainment activities every day. So I compared before and after makeup, before and after waking up, and also compared the content.
Fig.3b_01_Proposal
REFLECTION
The personalized video assignment allowed me to express my individuality and creativity more freely. Unlike the group project, I had full control over the concept, editing, and storytelling. However, this also meant that I had to handle all aspects, from filming to post-production, which was time-consuming.
Some challenges I faced included:
Self-Filming Limitations – Without a camera operator, certain shots were difficult to execute.
Finding the Right Tone & Style – Since this was a personal project, I wanted it to feel authentic while still being engaging.
Balancing Creativity & Technical Execution – Ensuring smooth transitions, good pacing, and high-quality visuals required multiple edits.
To improve the final product, I:
Used a Tripod & Remote Shutter – This helped stabilize my shots and allowed for better framing.
Experimented with Different Edits – I tested various transitions, music, and effects to enhance the storytelling.
Got Feedback from Peers – Input from others helped me refine my video before submission.
This assignment reinforced my ability to work independently while also honing my technical skills in video production. It was a great opportunity to showcase my personality and creativity, making the project both enjoyable and meaningful. Moving forward, I plan to explore more advanced filming techniques and storytelling methods to improve my future video content.
Further Projects:
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